Luxury event planning agency

Remarkable events, impeccably orchestrated.

Penn & Co creates considered hospitality for Formula 1, corporate occasions and private celebrations—bringing every guest touchpoint together with precision.

Penn & Co hero

From paddock to party

One clear plan. One accountable partner. Every detail considered.

The Penn & Co promise

Calm behind the scenes. Magic in the room.

01

Clear stewardship

A single, transparent planning process keeps decisions, budgets and timelines visible.

02

Guest-first thinking

We shape arrival, flow, service and atmosphere around how the occasion should feel.

03

Discreet delivery

Trusted suppliers, rigorous run sheets and composed on-site direction protect every moment.

What we plan

Experiences built around the occasion—not a formula.

Signature expertise

01 / Formula 1 hospitality

High-performance hosting, beyond the circuit.

End-to-end guest programmes for race weekends: accommodation, transport, dining, brand moments, itinerary management and on-site hosting.

02 / Corporate events

Business occasions with genuine presence.

Leadership dinners, client hospitality, launches and team gatherings shaped around your objectives and brand.

03 / Private celebrations

Personal milestones, beautifully made.

Intimate dinners and destination celebrations planned with warmth, discretion and a distinctive point of view.

Your occasion starts here

Let’s create something guests will remember.

Tell us the date, destination and ambition. Penn & Co will shape the route from first idea to final farewell.

Start the conversation